Londoners are going crazy for coconut water and it’s not uncommon to find that your local supermarket is out of stock (ANARCHY!). But as you guzzle your coconut water post-yoga or workout, have you ever stopped to think about where on earth all these coconuts are coming from?!
One UK-based company, Zumi Natural, is proving that it really cares, by sourcing its coconuts from a natural agroforestry setting in the Philippines, where it also contributes toward social development projects.
As well as being both EU and USDA Certified Organic and 100% pure (absolutely no added sugar, no additives, and no preservatives), Coco Zumi Coconut Water is unique in its commitment to Fair Trade.
100% pure, organic and Fair Trade – the winning trifecta!
“Ethical sourcing and community development play a strong role in our products and form a fundamental aspect of our business values,” says Millan Gudka, the CEO and Founder of Zumi Natural.
Coco Zumi coconuts come from local co-operatives within a single region in the Philippines, where sustainable farming practices are employed. This enables the range (which also includes an Organic Coconut Oil) to be Certified Fair Trade.
Many coconut water options are now being made from concentrate or with added sugar (so make sure you read the label carefully), but Coco Zumi cut and Tetrapak the good stuff at the place of harvest. This maximises the nutrient potential and protects the flavour of a young green coconut. You can actually taste the difference!
Coconut water is a natural source of electrolytes for hydrating the body and contains potassium and magnesium which are both essential for sports recovery.
The Coco Zumi range is now available at premium organic grocery and health stores such as Planet Organic, Infinity Foods, some of London’s top yoga centres including Indaba and Triyoga, and premium cafe/deli’s. Also available online at www.cocozumi.com