Cash Flow: Hydro Raises $55m, Bio&Me Secures £1.4m, Vira Health Closes Series A

The game-changing investment, acquisition and funding news impacting the industry and driving the business of wellness this week.

Hydro Raises $55m

Hydrow, the leading at-home connected rower that brings the on-water experience of rowing straight to your home, today announced it has raised approximately $55 million in Series D funding. This latest round of funding was led by Constitution Capital with continued support from L Catterton and RX3 Ventures and additional participation from Liberty Street, Activant Capital and Sandbridge Capital.

The new capital will enable continued investment in product innovation, facilitate global expansion, accelerate brand awareness and scale operations needed to meet the rapidly-growing consumer demand.

Vira Health Secures £9 Million Series A

Vira Health, a London, UK-based startup developing digital solutions for women, announced securing series A funding round closed at £9M ($11.9M). The money was raised from investors led by London-based VCs Octopus Ventures, joined by Optum Ventures from US and existing investors LocalGlobe, Amino Collective and MMC Ventures.

It says the funding will be used to expand into the US market.

Nutrition Brand JOCKO FUEL Raises $30m

JOCKO FUEL, a disruptive sports and lifestyle nutrition brand has announced a $30m investment round, with Goode Partners LLC (a New York based private equity firm) taking a minority. Founded by ex-Navy SEAL Officer and best-selling author, Jocko Willink, the funding will be used to expand the distribution of its clean energy drinks, powders and capsules.

“The strategic investment from Goode Partners validates JOCKO FUEL’s track record of significant growth and will help enable the emergence of JOCKO FUEL products as the better alternative for conscious consumers and as a household name,” said Pete Roberts, Co-Founder and CEO of JOCKO FUEL.

“This partnership gives us the resources to ensure that everyone in the world has access to the incredible benefits of JOCKO FUEL,” he added.

Once Upon A Farm Closes $52m Series D

Once Upon a Farm, a next generation children’s nutrition company and makers of organic, crave-worthy snacks and meals for kids of all ages, announced today the closing of $52 million in Series D funding. This investment was led by CAVU Venture Partners, along with existing investors S2G Ventures, Cambridge, and Beachwood.

The capital will continue to fuel the company’s rapid growth in retail and online, while expanding their innovation pipeline for today’s modern parents.

Bio&Me Closes £1.4m Funding Round in 72 Hours

UK gut health food brand, Bio&Me, created by The Gut Health Doctor, has closed a £1.4 million funding round in a record 72 hours. The fundraise was supported by a number of high profile investors including England captain Harry Kane.

The investment round, which was over subscribed and closed within 72 hours, sees Kane become a shareholder in the business. The funds will be used to fuel an ambitious growth strategy including significant innovation in the cereal aisle and beyond.

The funding round was guided by Bio&Me’s lead investor and serial FMCG entrepreneur, Giles Brook.

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