Athleisure Retailer Sweaty Betty Sold For $410m
LONDON, United Kingdom — London-born athleisure retailer Sweaty Betty has been sold in a deal worth…
Browsing: Fitness
Equinox & SoulCycle Will Require Vaccination Proof, Starting In NYC
NEW YORK, United States — Equinox Group and its portfolio of brands, which includes SoulCycle, will…
Obé Fitness Raises $15M From Samsung, Athleta, WW International & More
NEW YORK, United States — Digital fitness platform Obé Fitness has raised $15 million in…
What Can We Expect From British Retailer WIT’s Multi-Year CrossFit Partnership?
British sports retailer WIT has replaced Reebok as CrossFit’s official global e-commerce and retail partner…
Peloton Taps Into Gamification Trend With Latest Feature
NEW YORK, UNITED STATES — Peloton is tapping into the multi-billion-dollar gamification trend with the forthcoming…
Barrecore Launches 12th Studio Under United Fitness Brands Umbrella
LONDON, United Kingdom — Boutique fitness brand Barrecore has launched its 12th studio in the…
Freeletics Takes Aim At Esports Industry
MUNICH, Germany — Fitness app Freeletics is taking aim at the billion-dollar esports industry by…
Tony Robbins Backed Fitness Studio GRIT BXNG Launches At-Home Concept
NEW YORK, United States — The team behind GRIT BXNG, including equity holders Tony Robbins, Pitbull…
