Founder Series


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The Welltodo Founder Series is London’s leading event series for forward-thinking brands, startups, influencers and investors in the wellness industry.



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The Welltodo Founder Series has become the most highly sought after networking event for the wellness industry. We gather Founders of next-level wellness businesses to share their industry insights, strategies to launch and grow your brand, and advice from challenges they’ve faced along the way. These events are designed to help you take your idea or business to the next level!

The wellness industry isn’t slowing down. It is now estimated to be worth $3.72 trillion globally, and it has never been a better time to launch or grow a wellness brand, in a fast-growing industry that is now ripe for investment.


Presented by Bird & Bird, and hosted by industry expert and founder of Welltodo, Lauren Armes, you’re in for a taste of what success in the wellness industry looks and feels like. The panellists will discuss forming unique marketing strategies, funding initiatives, finding a mentor, overcoming the fear, the art of hiring, and how they see the industry changing and evolving. Afterwards, you’ll have a chance to mingle with other forward-thinking movers and shakers.


Tuesday 24th October 2017
Arrival from 6.15pm. 6.45pm start


Bird & Bird LLP, 12 New Fetter Lane, London EC4A 1JP (prepare for a spectacular view of London!)


– A 1hr Q&A with successful entrepreneurs sharing their own experiences and business advice – including a chance to ask your own questions.

– The opportunity to meet and connect with forward-thinking individuals representing businesses within the fitness, food and drink, beauty, consumer technology, fashion/athleisure, social enterprise, media and investment sectors.

– An inspiring and educational evening designed to kickstart your business.

– Networking over drinks and healthy snacks.

– A Planet Organic goody bag to take away — stuffed with delicious treats.

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Join our successful Founders John Vincent (LEON), Gem Misa (Cauli Rice) and Harry Jameson (Jameson Retreat & Fitness Business Consultant)

John Vincent | Co-Founder, LEON

International success LEON is a disruptive healthy food chain, championing food that not only tastes good but does you good.

Co-Founded by John Vincent and friend Henry Dimbleby, LEON’s goal is to to make it easy for people to eat well on the high street. The brand, which has over 50 outlets across the UK, plans to launch in the US later this year, after receiving £25m in funding from Swiss private equity firm Spice.

While Vincent, who has put well-being at the heart of the LEON culture through a number of innovative initiatives, continues to add to his publishing repertoire. Currently co-writing a new book “Winning not fighting” with his Wing Tsun teacher Julian Hitch, the title will focus on applying the principles of this ancient martial in life and business.

Having hit £36.9m in revenue in 2015, LEON shows little sign of slowing down, and the brand’s goal of operating 500 sites by the end of 2026 is moving closer than ever.

GEM MISA | Founder, Cauli Rice

Crowned one of the UK’s Food Pioneers, backed by over £3m in crowdfunding and on the shelves of over 3,000 UK and 500 US supermarkets, pioneering, healthy startup Cauli Rice is now the fastest growing brand in the rice category, outpacing industry giants Uncle Ben’s & Tilda.

Founded in 2014, Cauli Rice, was the second venture for Gem Misa and husband Jamie Harris. Both passionate about healthy eating, and after making the popular rice alternative at home, the duo realised there was a huge opportunity for a long life, ready-to-heat version to make a real impact on the food industry.

Recognised by Virgin mogul Richard Branson as one of Britain’s hottest food businesses at the 2015 Foodpreneur Fest, Cauli Rice is revolutionising the way people eat and is set to launch in 2 major US retailers later this year. Read more here.

HARRY JAMESON | Founder, Jameson Retreat & Business Fitness Consultant

Award-winning fitness consultant Harry Jameson boasts over a decade’s experience in the health and fitness industry.

As founder of the Jameson Retreat, a bespoke eight-week experience that builds on his personalised training and nutrition programme, he works with individuals and families to help them make small steps to big lifestyle changes.

Having created a name for himself as one of London’s go to specialists in the wellness industry, when Jameson’s not transforming the lives of individuals through his unique style of training, he can be found collaborating with internationally recognised brands such as Quintessentially, One & Only Resorts and AirBnB, to create and implement successful wellness concepts.

Most recently, the entrepreneur provided 360 degree consultation to Ministry Of Sound, to help the iconic brand launch its revolutionary fitness studio –– Ministry Does Fitness.

From partnering with top health specialists, such as Harley Street’s Viavi to penning a monthly column for Esquire magazine, Jameson’s business mindset has taken him in many directions, but his original mission remains the same; to leave people feeling well nourished, fit and content.

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Don’t miss the industry’s favourite event.

Meet, connect and learn from like-minded industry professionals.

Take your idea or business to the next level.







If you are interested in discussing an event partnership or sponsorships with Welltodo please contact us.

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Can’t make this event?
Join us on the 14th November 2017 for our last Founder Series event of the year.