LONDON, United Kingdom — London-based PR agency Luxley Communications has introduced a new division dedicated to supporting the growth of fitness, wellness and beauty brands.
Launched this month, with new clients including BodySPace, Pure Sports Medicine, WellSpoken and Secret Spa, the new arm will continue to support existing clients; Transition Zone, Fitopia and LanaiBLO. Headed up by Luxley’s Founder Katie Marshall, it will focus on driving Luxley as a key agency player for the fitness, wellness and beauty markets.
“This is a really exciting time for Luxley. We have gone from strength to strength since our launch three years ago, and this new division will allow us to further extend our service offering into the incredibly fast-growing fitness and wellness market which we are hugely passionate about,” explains Marshall.
“Pairing fitness and wellness with our beauty clients works exceptionally well and the cross marketing, strategic partnership and PR opportunities are abundant.”
In addition to acting as brand strategists, mentors and advisors for leading wellness brands and individuals, with its new arm Luxley will assist in bringing premium services and cutting-edge, innovative offerings to the wellness market. The agency’s clients will reap the benefits of its brand consultancy and PR services as well as the business opportunities it creates through brand partnerships and influencer connections –– a benefit Stephen Price of SP&Co and BodySPace is keen to leverage.
“Luxley know our market and what consumers are looking for in this area incredibly well,” he argues. “They are exceptionally well connected and highly strategic.”
Existing client Claire Finlay, Founder of boutique fitness studio Transition Zone echoes his sentiment. Having worked very closely with Luxley over the past couple of years, she claims she has seen a marked increase in awareness and credibility amongst Transition Zone’s peer group –– results she argues are down to Luxley’s relationships with highly-targeted press, opinion makers, influencers and collaboration partners.
An exciting addition to London’s wellness market, Luxley’s new division will provide startups and established wellness brands with the tools needed to support business growth.
For more information about how Luxley can help you build an incredible business in wellness, head over to our new Business Services Directory; an easily accessible platform representing high-quality and specialised providers of services that can support your goals.