We’re back with another episode of The Business of Wellness and this time we’re speaking to the pioneering entrepreneur behind inner beauty brand, The Beauty Chef.
Presented by Welltodo, host Lauren Armes will take you into the minds of the wellness industry’s most successful brand owners, industry leaders and innovators.
We’re asking the big question: what does it really take to grow and succeed in the global wellness industry?
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Series 2. Episode 7:
Let’s talk about the business of wellness…
Carla Oates the Founder of The Beauty Chef, is a pioneering entrepreneur, seeing an opportunity in the overlap of wellbeing and beauty more than 10 years ago – before the concept of an “inside out approach” to beauty had become mainstream.
Having recently raised $10 million dollars from Point King Capital, Carla reflects on the business journey so far, from launching a product in a non-existent category, to expanding into the US, Asia and Europe – we explore the challenges faced by a first-time business owner and the high-growth intersection of gut health, beauty and wellness. We also hear how TV shopping provided a solid marketing strategy to scale the brand and how Carla’s mission to cultivate a business with longevity pushes her to innovate and educate.
Carla’s core business philosophy: ‘look after your gut, be gutsy and follow your gut instinct’.