The Business of Wellness with Ed Stanbury, Co-Founder, BLOK

Have you ever wondered what it takes to build a successful boutique studio? On this week’s episode of The Business of Wellness, hear from the Co-Founder & CEO of BLOK, Ed Stanbury.

Presented by Welltodo, your host, Lauren Armes will take you into the minds of the wellness industry’s most successful brand owners, industry leaders and innovators.

Find out what it really takes to grow and succeed in the global wellness industry?

Series 4. Episode 9:
Let’s talk about the business of wellness…

My guest today is Ed Stanbury the Co-Founder and CEO of BLOK, the boutique fitness studio that Vogue magazine dubbed “the trendiest gym in London”. Launched by Ed and his two Co-Founders, Max Oppenheim and Reema Stanbury, the trio came together with a mission ‘to inspire a global culture of movement’.

In this episode, we talk about how Ed’s background in construction led him to uncover BLOK’s first studio space, why the restaurant and bar scene inspired an elevated customer experience, and the secrets behind the brand’s successful partnerships strategy. We also dive into BLOK’s crowdfunding journey and hear some of the highs, and the lows, of pivoting to a digital offering.

Thank you to our sponsors:
– The go-to legal firm supporting the wellness industry Bird & Bird
– Modern accountancy firm dedicated to saving you money, GrowFactor
– The software booking experts serving gyms, spas and salons worldwide, Mindbody

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