The Business of Wellness with Will Ahmed, Co-Founder, WHOOP

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Find out what it takes to build a ground-breaking health tracker with the Co-Founder and CEO of WHOOP.

Presented by Welltodo, your host, Lauren Armes will take you into the minds of the wellness industry’s most successful brand owners, industry leaders and innovators.

Find out what it really takes to grow and succeed in the global wellness industry?

Series 4. Episode 7:
Let’s talk about the business of wellness…

My guest today is Will Ahmed, Co-Founder and CEO of WHOOP, a ground-breaking wearable health tracker designed to measure sleep, recovery, and strain. Founded in 2011, WHOOP recently closed a $100 million Series E fundraising round valuing the business at an incredible $1.2 billion. 

In this episode, Will shares with us his idea of entrepreneurship, how he never wanted to start a business but did so as ‘a by-product of solving a real problem’. He talks us through why WHOOP initially targeted world-class athletes, how their target market has expanded and what he plans to do with their latest cash injection. 

Thank you to our sponsors:
– The go-to legal firm supporting the wellness industry Bird & Bird
– Modern accountancy firm dedicated to saving you money, GrowFactor
The software booking experts serving gyms, spas and salons worldwide Mindbody

You can listen to The Business of Wellness podcast above, or on popular platforms including:

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