Welltoday Today: Cruising Wellness, Virgin Pulse Expands Portfolio With New Acquisition, Wellness Tech Rules

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Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.

Virgin Pulse Acquires Preventure

PROVIDENCE, RI –(Marketwired – January 18, 2018) – Virgin Pulse, the leading global provider of digital employee health, wellbeing and engagement solutions that are changing lives for good®, today announced that it has acquired national corporate wellness provider Preventure, based in Coventry, RI.

Men’s wellness brand ‘hims’ is here to fix the embarrassing ailments men don’t want to talk about

The common refrain from analysis of millennials is that we are a mercurial generation, perpetually checking our Snaps and ‘grams en lieu of buying cars and hotel loyalty cards. Something not often discussed?

The Latest Cruise Trend Is All About Wellness

Earlier this month, I watched the sun rise upside-down over the pink-tinged cliffs of Isla Espíritu Santo, off the east coast of Baja California Sur. I wasn’t seeing some strange celestial happening, however. I was just in downward-facing dog, in the middle of an early-morning yoga class on the top deck of the Sea Bird, one of the adventure-ready ships from the cruise line Lindblad Expeditions.

Coca-Cola hopes to woo European millennials with ready-to-drink tea

It’s already available in 52 countries around the world, and now Fuze Tea – Coca Cola’s ready-to-drink tea brand – is coming to 37 countries in Europe. And it’s very much being targeted at millennials. “Consumer tastes evolve rapidly, in particular, when it comes to millennials,” said Brian Smith, president of the brand’s Europe, Middle East and Africa group.

All Is ‘Wellness’ at the Financo Forum

The wellness industry is growing fast and bound to be a bigger part of the retail scene, according to one of the business world’s visionaries, Mindy Grossman, chief executive officer of Weight Watchers and former ceo of HSNi.”The wellness industry is approaching $4 trillion.

Well+Good Retreats: The Ultimate Curated Wellness Getaway

Where do those who want a deep dive into wellness and fitness go on vacation? The breaking news is that venerable destination spas such as Canyon Ranch, Rancho La Puerta and Mireval are so yesterday. Instead, it’s the wellness retreat that’s ascendant, say Alexia Brue and Melisse Gelula, the co-founders of lifestyle site Well+Good .

 

Why tech is going to play a big role in your fitness/fashion/everything goals this year

It’s official: Tech is infiltrating the wellness scene. Whether you’re streaming your favorite studio class live to your living room (a shift we predicted in our 2018 Wellness Trends), or skipping the checkout line by buying your activewear online, we’re seeing a major rise in digital fitness.

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