Welltodo Today: Amazon & Puma Launch Athleisure Brand, The Dark Side Of Mindfulness, ‘InstaYoga’

Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.

The Dark Side Of Mindfulness We Need To Wake Up To

Forty years ago, John Travis, a medical doctor based in affluent Marin County north of San Francisco opened the Wellness Resource Center. “Wellness is recognising that there is more to life than the absence of sickness,” he told veteran US journalist Dan Rather in a 60 Minutes television interview. As

The fitness industry is overwhelmingly white – and that needs to change

Whenever I go to a spin class or a HIIT class I’m struck by the fact that the women in the room – and it’s almost always 90% women – all look the same. And I’m right there with them.

Find your inner selfie: how ‘InstaYoga’ became the ultimate cultural paradox

It’s a strange time to be alive. A time in which a wolf-whistle can just as easily land you in prison as have you paraded as a hero of freedom of speech.

How Nike Keeps Raising the Bar

For a sneaker company, shares of Nike look awfully expensive. But Nike has turned itself into something more than a sneaker company. The company on Tuesday reported that it earned 86 cents a share on sales of $10.7 billion in its fiscal first quarter ended last month, easily topping analysts’ estimates on both counts.

Amazon Fashion Teams With Puma on New Athleisure Brand

Care Of athleisure by Puma and Amazon Fashion | Source: Courtesy By Tamison O’Connor September 25, 2019 17:14 SEATTLE, United States – Amazon Fashion has partnered with sportswear giant Puma to launch a new athleisure brand, Care Of. The line, which launched Wednesday as a pilot collection in Europe, North America and Mexico, spans men’s and womenswear.

Pai Skincare Coach Focuses on Wellbeing | Stylus

Targeting the 70% of women worldwide with sensitive skin (Front Med, 2019), Pai Skincare is helping individuals navigate the potential triggers that may cause irritations, such as stress and poor sleep. Cleverly acknowledging the importance of inner balance for outer beauty, the British brand has launched a free bespoke phone-in consultation service called the Sensitive Skin Coach.

McDonald’s to test Beyond Meat burger, plant-based company’s stock surges

Wall Street has finally received its long sought after news of a marriage between McDonald’s ( MCD) and Beyond Meat ( BYND). McDonald’s will test a new plant-based burger from Beyond Meat in 28 restaurants in Southwestern Ontario on Sept. 30, according to Reuters. The burger has a clever name: the P.L.T.