Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.
The word “vagina” is either medicalized or sexualized in today’s world, and it’s certainly not a popular term in Silicon Valley. Yet startups in the femtech space are starting to use it more openly in their pitches and marketing outreach — because after all, we’re all grown-ups here, aren’t we?
The modern zeal for self-improvement seemingly knows no bounds – and the trend has finally hit the hospitality industry.
ClassPass has revolutionised the way many of us work out, giving us access to hundreds of classes at loads of studios at a great price point. As the company moves into wellness and beauty too, we meet Payal Kadakia, its founder and executive chairman
The juggernaut that is the natural beauty industry is beginning to show its cracks. Earlier this week, a recall was issued for Herbivore Botanicals at Sephora due to mold contamination. Health Canada, the department responsible for Canadians’ national public health, issued a warning for consumers to immediately stop using Herbivore Botanicals’ Pink Cloud Moisture Cream ($48).
The market is wide open for beverage entrepreneurs to jump in with innovative and engaging new CBD and hemp-based drinks. Yet established players are equally focused on the potential for CBD as an opportunity to extend existing product lines and inject new energy and dimension to their brands.
The decision to rebrand is a complex proposition, and it can be a double-edged sword. Legacy brands have to tread carefully when catering to new customers so that they don’t alienate their existing franchise. It’s far more expensive to get new customers than to keep old ones.