Welltodo Today: Coronavirus Impacting Athleisure, P.E Nation Partners With H&M, The Latest Fitness Cult


Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.

Meet Love Wellness: Skin And Body-Positive Company Makes Waves With Progressive Brand Relaunch

After an exciting finish to New York City’s Fashion week, I noticed that this season, fashion insiders were given a lesson in how inner beauty effects outer beauty. There seems to be a steady stream of information stemming from a heavy focus on sustainable products to overall living well.

Danone debuts new So Delicious Dairy Free frozen desserts in US – FoodBev Media

Danone North America has added to So Delicious Dairy Free line of Oatmilk Frozen Desserts with four additional flavours. New variants include: chocolate salted caramel, s’mores, chocolate hazelnut brownie and creamy vanilla bean. “We’re thrilled to expand our Oatmilk Frozen Dessert portfolio with four new flavorful offerings less than a year after we launched the product,” said Jennifer Michuda, senior brand manager for So Delicious.

Lululemon Among Companies Hardest Hit by Coronavirus in China | The Motley Fool

Calvin Klein. Tommy Hilfiger. Nike, Adidas, Burberry, and Ralph Lauren — these are just a few of the apparel and footwear brands that have reported closing many, and in some cases, most of their stores in China in response to the coronavirus that causes COVID-19.

Lucozade unveils Revive brand to broaden energy drink market – FoodBev Media

Lucozade Ribena Suntory has launched a new sub-brand designed to bring a new audience to the energy category. Whilst designed to sit within the energy category, Lucozade Revive reportedly carries a ‘better-for-you’ label. As a result, the new brand targets shoppers who don’t buy into the energy drinks category, yet are looking for a naturally inspired uplift during their day.

Is Aarmy the Next Great Group Fitness Cult?

If you’ve got $40 or so to spend on a fitness class, you’re not hurting for options in Manhattan’s tiny NoHo neighborhood. There’s SoulCycle, of course, or Mile High Run Club if you prefer the treadmill. There’s Barry’s Bootcamp and Bar Method and Work Train Fight.

H&M collaborates with P.E.Nation

H&M has teamed up with the Sydney-based activewear brand P.E Nation for its latest fashion collaboration. The collection will focus on sustainable materials such as organic cotton and recycled polyester, and will span everything from leggings and t-shirts to bicycle shorts to sports socks, all with


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