Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.
Raising a seed round as a female founder in the sextech space during the pandemic may sound like an impossible mission. Yet Chloe Macintosh, founder and CEO of Kama, managed to secure $3 million from investors for her sexuall wellness app.
As we explore in BLM: Beauty Brands’ Diversity Turning Point, shrewd beauty brands are taking a stand on economic inclusion and social justice in response to a consumer shift towards values-based consumption. New mentorship programmes for brands and creatives affected by systemic racism offer another altruistic avenue.
Toni Petersson, the boss of Oatly, a celebrity-backed milk alternative, is on a mission to lure people away from dairy It is a company valuation with no shortage of froth. How can Oatly, the cereal-based milk alternative with $200m (£155m) of sales last year, have secured backing from an array of hard-nosed investors and Hollywood celebrities that values the Swedish food producer at $2bn?
VIRTUAL RESET: You can now get wardrobe advice from Rihanna’s stylist, work out with Virgil Abloh’s personal trainer and skip the long waiting list for an appointment with sought-after neuroscientist Dr. Tara Swart – all thanks to London-based retailer Browns.
Peloton removed QAnon hashtags from its platform as tech companies grapple with the conspiracy theory movement
A Peloton spokesperson confirmed to Business Insider that the fitness brand removed tags related to the QAnon conspiracy theory. Users of the at-home workout platform can connect with users by following the same tags. A Tuesday tweet from a Washington Post editor showed that two tags associated with QAnon were available in classes.
iTunes once dominated the digital music distribution space. Its advent disrupted traditional music distributors and created a brand-new digital entertainment economy, proving to be one of Apple’s most successful differentiation and engagement strategies. First, they dominated the Mp3 player market with iPods.
I nside a Walgreens in Pacific Heights, an upscale district of San Francisco, Sydney Larson strolled through the aisles. Her heels clicked on the floor as she circled the cosmetics aisle, looping past colorful tubes of lipstick and fridges filled with two-for-one Vitaminwater. She frowned.
As Chief Marketing Officer of pioneering topical brand, Papa & Barkley, Kimberly Dillon helped rebrand cannabis-infused topicals as wellness products, not just weed products. She guided the company away from cannabis events and towards yoga studios, identifying that the customers interested in high quality balms weren’t waiting in line for free dabs at a cannabis cup.