Welltodo Today: Fitbit’s Revenue Doubles, Greggs Takes A Gamble On Healthy Food, Why Startups Are Going Organic

Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.

Fitbit’s Revenue Jumps 50% As New Wearables Catch On

However, investors dumped the stock on weak guidance.

Greggs’ gamble on healthy food and hipsters is starting to look risky

Greggs, the bakery chain synonymous with cheap pasties, sausage rolls, and greasy convenience foods, made a killing from its gamble in turning itself into a healthier food store last year but now it looks like its gamble is looking a lot more risky.

The food revolution that is minting millionaires

Whole Foods Market sales increased $3.7 billion in the second quarter, driven by America’s insatiable appetite for organic, healthy food. As consumers become more discerning about what they eat and more are willing to pay for better-quality foods or those for special diets, many small food makers are carving out toeholds in this fast-growing marketplace.

These Founders Created A Niche In Wellness And Landed Their Supplements In Drugstores Nationwide

The two sisters-in-law who founded PregPrep are finding success with line of products to help women have healthy pregnancies.