Welltodo Today: Inclusive Wellness, Lululemon’s Launching Self-Care Beauty, Wellness In The Middle East


Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.

Inclusive wellness – JWT Intelligence

We charted the evolution of health and wellness brands in our 2017 Well Economy report, but now even this distinction of a “wellness” brand is shifting. Today, everything from public spaces to interior design to transportation incorporates some aspect of wellbeing. This is indicative of the explosive $4.2 trillion global wellness industry, which is growing …

Are “clean meds” the next big wellness frontier?

The concept of “clean” has taken over food (organic) and beauty (natural), before migrating to a host of other categories, like household products (non-toxic), where it has inspired a new generation of companies ranging from Beautycounter to Schmidt’s Naturals deodorants, all keen to capitalize on consumers’ growing desire for “better-for-you” ingredients.

Mindfulness meditation in America has a capitalism problem

Capitalism has a way of co-opting a lot of our culture’s best ideas. Great concepts in fashion, music, and wellness are constantly rebranded and used to peddle consumer products. Whether it’s punk music or yoga, industry will find a way to profit from it. Is mindfulness meditation the latest victim?

Middle East Focus: Healthy snack industry obstacles, Turkey’s first plant-based brand and more feature in our round-up

Freakin’ Healthy: UAE free-from brand lists four major obstacles challenging the healthy snacks industry​ UAE specialist free-from brand Freakin’ Healthy is on a mission to tackle the four major obstacles currently challenging the healthy snacks industry ​, said its founder and CEO.

Lululemon Is Launching A Self-Care Beauty Line

We already love the Wunder Under leggings and proudly tote the yoga mats under our arms as if they were a Fendi baguette; and now, Lululemon is branching out to the world of beauty. In a blog post on its website, the Vancouver-based brand announced the launch of Selfcare, an edited capsule collection of products for those who aren’t afraid to work up a sweat.

The mental health realness movement is coming for your closet

Sure, buying a new pair of platform sneakers or bike shorts can give you a little hit of happiness in the moment. (Dopamine, I know what you’re up to.) But can fashion make a meaningful difference when it comes to improving mental well-being in the long term?


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