Welltodo Today: Organic Avenue Is Reopening, Sweat Equity Is On The Rise

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Key global wellness news articles from around the world impacting the industry and influencing the business of wellness.

Sweat Equity: What’s behind the rise of intense boutique fitness programs? (Full Article: Washington Post)

“Forget the Y, or even the bespoke gym. Boutique fitness programs — extreme versions of yoga, spinning, CrossFit, whatever — are America’s current urban exercise obsession, selling community, self-improvement and $90 leggings. And plenty of people are buying, not just in the predictable places such as New York and Washington, but in cities as seemingly low-key as Minneapolis, Solidcore’s second market.”

Organic Avenue to reopen after assets acquired for $1.7M, founder to return (Full Article: New York Business Journal)

“Juice chain Organic Avenue, which abruptly shuttered its 10 Manhattan stores in mid-October has a new investor/owner who plans to reopen the popular Manhattan-based destination for organic juices and other plant-based foods and snacks as soon as mid-January 2016. Arrow Equity Fund founder Mark Tress said Friday that the company is bringing back the original founder and the visionary behind the company Denise Mari, as the brand’s chief executive officer.”

Survival of the Richest: How London’s super-rich are trying to buy immortality (Full Article: Evening Standard)

“Across the road from Harrods sits Omniya clinic, a calm, contemporary white space amid the hustle of Knightsbridge. At street level it is a luxuriously reimagined pharmacy, whose curated selection includes recent launches from Hollywood’s favourite ‘cosmeceutical’ brands Zo Skin Health and Dr Levy. ‘I wanted to create a place that brings the newest advancements in medical and regenerative health to London,’ says co-founder Danyal Kader, a former lawyer, radiant with bien-être.”

Fitbit Is Still Wearables King, But Apple And Xiaomi Are Closing In (Full Article: Forbes)

“For those of us who questioned if wearable tech had much of a future, research now shows the market is not only growing at a rapid clip but competition may be getting uncomfortably hot for market leaders like Fitbit. Towards the close of 2015 Fitbit remains the world’s biggest vendor of wearable devices by shipments, but even as those shipments doubled over the past year the company lost market share to Apple and Chinese electronics maker Xiaomi.”

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