Welltodo Today: Target Takes On Lululemon, Major Drivers In Plant-Based Food Revolution, Workplace Wellness Trends


Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.

Target is encroaching on Lululemon’s turf with a new activewear brand it hopes will make $1 billion in the first year

Target is making moves in the athletic-wear sector. The company announced in a Thursday press release the launch of a new activewear brand, All in Motion. The new brand, which debuts this month, was designed with a focus on sustainability and inclusivity and will feature a wide range of sizes for a variety of body types.

Working as a Fitness Class Instructor Sure Sounds Like Hell

A New York Times report published Thursday morning details yet more horrors of working as a group fitness instructor: extreme vocal strain, to the point of injury that requires surgery.

Club Pilates: It Comes From The Core

The fastest growing boutique fitness studio, Club Pilates, is kicking off the decade by launching a new campaign featuring real members and instructors from its studios across North America. The 2020 campaign entitled, ‘It Comes from the Core, It Comes From Club Pilates,’ emphasizes how Pilates empowers practitioners to conquer everyday life challenges by tapping into one’s internal core strength and power that is cultivated from the practice.

These are the 27 most influential people in wellness | Well+Good

Ten years ago, boutique fitness studios like SoulCycle and Pure Barre were few and far between, “clean beauty” was of interest to just a niche audience, and we only wore leggings-gasp!-to the gym. Now, the wellness industry is worth an estimated $4.5 trillion -and all projections indicate it will continue to balloon in the coming years.

Irrelevant Job Titles, Micro-Dosing, and Napping at Work: How Workplace Trends of the 2010s Got Weird

The most popular workplace trends are undeniably ridiculous, but they’ve changed the way we work. That’s the macro trend–and it was shaped by a whole bunch of micro trends. Here are 10 ways life in the office looked totally different during the 2010s.

Five major trends driving the plant-based food market – FoodBev Media

The plant-based food market is booming. With one-third of consumers choosing to actively reduce their meat consumption, the demand for plant-based innovation is growing at a rapid pace. A recent report by BIS research estimated that the plant-based market will reach $480.43 billion by 2024, with a projected CAGR of 13.82% from 2019 to 2024.


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