Welltodo Today: The Highest Gym In London, Another Wellness Unicorn, The Future Of Fitness Apps

Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.

Inside the Growing Wellness Trend of Psilocybin Mushroom Microdosing

Over the past few years, the acceptance of microdosing psychedelic fungi as a medical treatment has grown slowly but steadily – in mainstream American media, in official laboratories, among some politicians and even in homes.

The Worldwide Fitness App Industry is Expected to Reach $13.59 Billion by 2026 – ResearchAndMarkets.com

DUBLIN, January 10, 2022–( BUSINESS WIRE)–The “Global Fitness App Market (2021-2026) by Type, Function, Gender, Platform, Function, and Geography, Competitive Analysis and the Impact of Covid-19 with Ansoff Analysis” report has been added to ResearchAndMarkets.com’s offering.

Could Fitness Be The Killer App For The Metaverse? Or Is It Gaming? Or Both?

In my Forbes column I wrote in mid-November I suggested that the “Metaverse” is a work in progress. That is very true. However, since Mark Zuckerberg declared that his company would be driving the Metaverse and even renamed his company to reflect this new focus, a lot has been written about the Metaverse in general and many companies have shifted their focus to add some level of Metaverse activity to their roadmaps.

The Standard Hotel’s Fun-Filled Wellness | Stylus

London luxury hotel The Standard is hoping to attract the burgeoning cohort of fun-seeking travellers with its wellness programming, launching this month. The light-hearted line-up is being targeted at travellers who prefer their wellness activities “served with a slice of fun”.

Athletic Greens is now a unicorn. Its unicorn goal: Be this generation’s cool beverage

The popular direct-to-consumer supplement has raised its most significant capital to date to be the next Gatorade or Red Bull-but healthy.

$2 Million Strong: How Vegan Baby Food Startup Mamamade Overcame Investment Machismo To Serve Busy Parents Better

UK-based Mamamade is making history, as well as healthy baby food. The organic, plant-based infant meal company has just revealed a 300 percent oversubscribed crowdfunding raise on the Seedrs platform, bringing in £1.5 million ($2 million). Executives from Allplants, Made.com and Bulb, amongst others, participated.

Anthony Joshua-backed BXR to open ‘highest gym’ in the City of London

Boutique boxing gym brand BXR London will open its second full-service club in London next month. BXR City, will open on 22 February 2022 on the 25th floor of the tallest tower in the UK and Europe – 22 Bishopsgate.