Welltodo Today: Pick ‘N’ Mix Fitness, Health Tech & Fitness Innovations, Mainstreaming Personalised Nutrition

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Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.

From hyperbaric oxygen chambers to HumanChargers: welcome to the wellness revolution

ALEX BEER38. Photographer and model at Select Model Management5.55-6.45am I wake up and immediately rehydrate. Your body is the most absorbent after you sleep, so the first thing you put in it is the most important.

How the rise of pick ‘n’ mix fitness has changed gyms forever

Here’s a proposal for 2019: why don’t you wear clothes from the same store all year, and sign a contract where you pay for everything in advance? Absurd? Of course it is. But it’s how traditional gyms have operated for decades – work out here and only here, and we will decide what is available.

Nike, Lululemon, and Gap want to cash in on a major trend of men caring more about their appearance

Menswear is having its moment in the spotlight. This week, Nike launched its new collection of yoga wear for men. While this was the company’s first foray into men’s yoga apparel, the move was very much in line with competitors who have been making a push into the menswear apparel market recently.

Fitness apps are solving the biggest problem with going to the gym

Arguably, the most difficult part about going to the gym is … making yourself go to the gym. And while the physical gym industry continues to boom, a digital fitness has also slowly started to climb with phone apps, wearables and new-home technology.

Flywheel and SoulCycle are having an identity crisis

At the end of December, users of the popular cycling class Flywheel received an email in their inboxes with the ominous subject line, “An Announcement From Our Co-Founder.” In the vague note, CEO Ruth Zukerman wrote that she will be stepping down from the company, citing a move to undisclosed future endeavors after nearly a decade of cultivating Flywheel into the boutique fitness behemoth it is today.

The Best Health Tech And Fitness Innovations At CES 2019

CES is the biggest event in the tech calendar, seeing some of the biggest names in the industry descend on Las Vegas every January. While you can expect to see some of the best-known technology companies showcasing all their latest wares at the show, you can also be sure to see heaps of upcoming brands and startups, many with innovations you’ll have never expected.

PopSugar aims to grow events business by tapping into the wellness craze – Digiday

Wellness mania has transformed everything from sports publishers to the jewelry business. It has also been very good for PopSugar’s experiential aspirations. Starting Wednesday at CES, the women’s lifestyle publisher is hosting the first of several events it’s doing with Samsung as part of a program called the Well.

Will DNA testing lead to mainstream personalised nutrition?

Shoppers are increasingly demanding tailored nutrition. What does that mean for the food and drink industry?

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