Welltodo Today: Walmart Heirs Acquire Rapha, Is Moon Dust Going Mainstream? Organic Milk Powder

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Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.

Why Kopari Co-founder Says Great Leadership Isn’t About Gender

Digital and social was where everything was moving. We knew that we could create a lot of buzz, drive traction, and create demand via a thoughtful, well-constructed online and social presence. As opposed to reaching out to retailers as so many brands do, we had them coming to us.

Adidas has found that models and bloggers, not athletes, are the key to selling sportswear to women

When the major sporting apparel brands look ahead to the next few years, women are consistently one of the key groups they want to reach to improve sales. Historically, many activewear manufacturers have paid more attention to men. Now, however, they’re realizing there’s a large-and active-part of the population they haven’t fully capitalized on.

Is Specialized Fitness Getting Less Special?

Exercise fans are spending more money at boutique studios for specialty classes and spending less at gas stations, according to a new study.

Why Amanda Chantal Bacon’s Moon Dusts are about to go mainstream

In 2011, Moon Juice was just a storefront in Venice, CA, where you’d find founder Amanda Chantal Bacon behind the register, ringing up bottles of (admittedly expensive) green juice and extolling the virtues of raw foods.

How A Major Food Processor Eliminated Organic Waste

Every week, a million pounds of produce is plucked from farms all over the country and delivered to Baldor’s 172,000-square-foot facility in the Bronx, where it is washed, chopped, and packaged before being trucked to grocery stores and restaurants.

How Nike turned the shoe drop into a high-tech treasure hunt

Sole Searching Inside the wild world of Nike’s high-tech scavenger hunts by Brian De Los Santos Sole Searching Inside the wild world of Nike’s high-tech scavenger hunts by Brian De Los Santos About a hundred kick-hungry sneakerheads marched into Washington Square Park, smartphones held high, panning from side to side, on a late June afternoon in New York City.

Organic milk powder market ‘will surpass $3bn valuation by 2027’ – FoodBev Media

The value of the organic milk powder market will surpass $3 billion in the next ten years, as consumers continue to upgrade their dairy purchases because of food safety concerns and an increasing interest in nutrition. That is according to research from US-based Future Market Insights.

Walmart Heirs Snap Up Rapha, the British Bikewear Brand

But ultimately it was the Walton duo, grandsons of Sam, the retailer’s founder, who clinched the deal in part because of their avid affection for cycling, according to Mr. Mottram. “It was very important to me that they are both passionate cyclists,” said Mr. Mottram, who will continue to hold the position of chief executive.

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