Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.
A free smartphone app that will pay people to be physically active launches next week in Britain, with users given digital “Sweatcoins” depending on how many steps they take that can be exchanged for rewards or traded like money.
The running boom is over. Blame millennials. After two decades of furious growth in footrace participants, the number of finishers dropped 9% in 2015, according to industry-funded research group Running USA.
Two New Yorkers left the city life to build a “healthy” business in Vermont.
Epic Bar Meat bars are everywhere. Companies from enormous chocolate makers to healthy-food startups are investing big on these protein-heavy snacks – despite how bizarre they sound. Hershey is launching Krave dried meat protein bars in August, with flavors like . Startups like and blueberry barbecue beef after acquiring the jerky brand last year.